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Ezra Firestone – Smart Ecommerce
Original price was: $1,497.00.$82.00Current price is: $82.00.
STEP-BY-STEP INSTRUCTIONS: For setting up the 5 key pillars of a successful Ecommerce business.
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Description
Ezra Firestone – Smart Ecommerce
Build & Scale 8-Figure Businesses w/ Ezra Firestoneβs Ecommerce System
Hey, Iβm Ezra! Iβve figured out how to consistently grow successful Ecommerce brands, and itβs given me both financial freedom and the best lifestyle I couldβve asked for.
STEP-BY-STEP INSTRUCTIONS
For setting up the 5 key pillars of a successful Ecommerce business.
MY GUIDE
To managing your work, your time and your team in order to live the exact lifestyle you want.
GET EARLY ACCESS
To our new course (with special beta pricing) to make sure youβre prepared for Black Friday.
Ecommerce is (by far!) the best business model to build, scale & sell.
Iβve owned all kinds of companies (info, SaaS, services, you name it) and Ecommerce is by far the best way to generate cashflow while building a salable asset βΒ hereβs why:
Scalable Products
Have you ever tried creating and maintaining info or SaaS products? Itβs an absolute nightmare! Apps and courses are hard to make and need constant updating. With Ecom, itβs easy to source products (which stay the same β hallelujah!) and produce them at scale.
Manageable Support
If your products are always changing (like with SaaS) then you need a large and well-trained support staff to educate customers β and those costs really add up. Meanwhile, you can support most 7-figure ecom brands with a good FAQ page and a couple of CS agents.
High Salability Value
In this industry, real wealth is created by building and selling assets. This is hard to do with some brands β like info, which can rely so heavily on personality, or dropshipping, which essentially grows someone elseβs business instead of yours β but ecom brands are practically built to sell!
Ecommerce can give you financial freedom & lifestyle autonomy.
Itβs possible to build a successful and meaningful business that doesnβt require all of your attention or take over your life.
In this course, you wonβt just learn how to make your ecom business generate more revenue, and how build a valuable asset that you can hopefully sell one day for a truly life-altering sum of money.
Youβll also learn how to set up your business infrastructure in a way that allows you to live life the way you want to live it: more time to spend with family, to travel, and to do the things in life you really care about.
But if youβre struggling to grow your Ecommerce brand, hereβs why.
Ecommerce is great, but if youβre here β and especially if this is your first business β then you already know itβs no cakewalk.
And whether youβreβ¦
- ο±Struggling to turn a great product into a great business.
- ο±Struggling to generate consistent sales.
- ο±Struggling to scale to the next level and finally reach 8 figures.
The problem is likely the same: youβre probably focusing too much on a single channel (like Facebook) without first building a solid Ecommerce infrastructure.
Thatβs where myΒ Ecommerce SystemΒ comes in.
In this course, you will learn how to build out the 5 essential pillars of a healthy ecom brand β the same pillars I use in every one of my companies β so you can consistently convert more customers, increase order value and boost repeat purchases.
What Smart Ecommerce Will Teach You
ABOUT SMART ECOMMERCE
Unlike most of our courses, Smart Ecommerce doesnβt focus on just one channel like Facebook or email.
Instead, it gives you a complete system for setting up and optimizingΒ all the key elements of a successful physical products business.
COURSE DETAILS
You get 12 hours of education that combineΒ high-level, real-life examplesΒ andΒ step-by-step tutorialsΒ to set up my Ecommerce System for your brand.
Combine that with all my top tools, templates and resources, and youβll have everything you need to build a rock-solid foundation that also suits the lifestyle you want.
MODULE 1
Crucial Cornerstones Of Ecommerce
βΒ The Goal
βΒ βThis is The Best Time to Get Started in Ecommerceβ
βΒ The Ecommerce Business Model
βΒ The 6 Competitive Advantages
βΒ Advantage 1: Mission, Brand & Ethos
βΒ Advantage 2: Customer Persona
βΒ Advantage 3: Strong Financials
βΒ Advantage 4: Building Your Team
βΒ Advantage 5: A Site That Converts
βΒ Advantage 6: Content That Brings Customers Back
βΒ The Smart Ecommerce Roadmap
βΒ βThis is The Best Time to Get Started in Ecommerceβ
βΒ The Ecommerce Business Model
βΒ The 6 Competitive Advantages
βΒ Advantage 1: Mission, Brand & Ethos
βΒ Advantage 2: Customer Persona
βΒ Advantage 3: Strong Financials
βΒ Advantage 4: Building Your Team
βΒ Advantage 5: A Site That Converts
βΒ Advantage 6: Content That Brings Customers Back
βΒ The Smart Ecommerce Roadmap
MODULE 2
Site Architecture
βΒ βWhoβs My Competitor? Itβs the Back Button.β
βΒ You Are Here: Site Architecture
βΒ Your Tech Stack
Optimizing Your Site for Mobile
βΒ Examples & Inspiration: Mobile View
βΒ Funnel Overview
βΒ Building the Perfect Collection Page
βΒ Examples & Inspiration: Collection Pages
βΒ Building the Perfect Homepage
βΒ Examples & Inspiration: Homepages
βΒ Seductive Dangers of Over-optimization
βΒ Ongoing Optimizations
βΒ βBe Hard and Intentional About Itβ
βΒ You Are Here: Site Architecture
βΒ Your Tech Stack
Optimizing Your Site for Mobile
βΒ Examples & Inspiration: Mobile View
βΒ Funnel Overview
βΒ Building the Perfect Collection Page
βΒ Examples & Inspiration: Collection Pages
βΒ Building the Perfect Homepage
βΒ Examples & Inspiration: Homepages
βΒ Seductive Dangers of Over-optimization
βΒ Ongoing Optimizations
βΒ βBe Hard and Intentional About Itβ
MODULE 3
Crafting Your Offer
βΒ You Are Here: Offer Creation
βΒ Product vs. Offer
βΒ The Offer Formula: Building an Offer
βΒ Proven Offer I: The Butter Chicken
βΒ Real Brands: The Butter Chicken
βΒ Proven Offer II: Pre-sells
βΒ Real Brands: Pre-sells
βΒ Proven Offer III: The Catalog
βΒ Real Brands: The Catalog
βΒ Proven Offers via Zipify Pages
βΒ Cart Types
βΒ Using Your Cart to Maximize Revenue
βΒ Optimizing Checkouts for Conversions
βΒ Selecting Payments Methods
βΒ Correctly Communicating Shipping
βΒ Setting Up Shopifyβs Checkout Extensibility
βΒ The 3Γ3 Upsell Matrix
βΒ Offer Metrics & Optimizations
βΒ βThe Offer Truly Is The Secret Sauceβ
βΒ Product vs. Offer
βΒ The Offer Formula: Building an Offer
βΒ Proven Offer I: The Butter Chicken
βΒ Real Brands: The Butter Chicken
βΒ Proven Offer II: Pre-sells
βΒ Real Brands: Pre-sells
βΒ Proven Offer III: The Catalog
βΒ Real Brands: The Catalog
βΒ Proven Offers via Zipify Pages
βΒ Cart Types
βΒ Using Your Cart to Maximize Revenue
βΒ Optimizing Checkouts for Conversions
βΒ Selecting Payments Methods
βΒ Correctly Communicating Shipping
βΒ Setting Up Shopifyβs Checkout Extensibility
βΒ The 3Γ3 Upsell Matrix
βΒ Offer Metrics & Optimizations
βΒ βThe Offer Truly Is The Secret Sauceβ
MODULE 4
Automated Email Systems
βΒ Email Is Helping You Play the Long Game Too.
βΒ You Are Here: Email Systems
βΒ Email Automation: Monetization Recovery
βΒ Abandoned Cart Email Strategy
βΒ Abandoned Cart Flows
βΒ Browse Abandon Email Strategy
βΒ Browse Abandon Flows
βΒ Winback Email Strategy
βΒ Winback Flows
βΒ Email Automaton: Post-purchase
βΒ Post-purchase Email Strategy
βΒ Post-purchase Email Flows
βΒ Lead Magnets & Monetization Strategy
βΒ Setting Up Your Popups
βΒ Hot List Flow
βΒ Metrics & Optimization
βΒ Email Marketing Is One Of The Best Things You Can Do For Your Ecommerce Brand.
βΒ You Are Here: Email Systems
βΒ Email Automation: Monetization Recovery
βΒ Abandoned Cart Email Strategy
βΒ Abandoned Cart Flows
βΒ Browse Abandon Email Strategy
βΒ Browse Abandon Flows
βΒ Winback Email Strategy
βΒ Winback Flows
βΒ Email Automaton: Post-purchase
βΒ Post-purchase Email Strategy
βΒ Post-purchase Email Flows
βΒ Lead Magnets & Monetization Strategy
βΒ Setting Up Your Popups
βΒ Hot List Flow
βΒ Metrics & Optimization
βΒ Email Marketing Is One Of The Best Things You Can Do For Your Ecommerce Brand.
MODULE 5
Traffic Systems
βΒ Paid Is The Traffic Source You Want to Rely On
βΒ You Are Here: Traffic Systems
βΒ Why Meta Ads: Your New Customer Creation Engine
βΒ Meta Ads: Butter Chicken
βΒ Meta Ads: Remarketing
βΒ Why Google Ads: Accessing the Largest Set of Eyes on the Planet
βΒ Google Ads: Performance Max
βΒ User-generated Content
βΒ Importance of Social Proof
βΒ The Power of Brand Ambassador
βΒ Asking for UGC
βΒ Power Your Growth with Reviews
βΒ Using What You Already Have
βΒ When (and How) to Use Influencers
βΒ Paid Traffic is Where Itβs At
βΒ You Are Here: Traffic Systems
βΒ Why Meta Ads: Your New Customer Creation Engine
βΒ Meta Ads: Butter Chicken
βΒ Meta Ads: Remarketing
βΒ Why Google Ads: Accessing the Largest Set of Eyes on the Planet
βΒ Google Ads: Performance Max
βΒ User-generated Content
βΒ Importance of Social Proof
βΒ The Power of Brand Ambassador
βΒ Asking for UGC
βΒ Power Your Growth with Reviews
βΒ Using What You Already Have
βΒ When (and How) to Use Influencers
βΒ Paid Traffic is Where Itβs At
MODULE 6
The Customer Boomerang
βΒ It Cost Five Times More to Acquire a New Customer
βΒ You Are Here: The Customer Boomerang
βΒ Inventory Management
βΒ Leveraging βRide Alongsβ
βΒ It All Starts with Content
βΒ Social Media & The ICOSA Strategy
βΒ ICOSA Walkthrough
βΒ ICOSA: Juicing Your Content
βΒ Promotion & Broadcast Strategy
βΒ Planning Out Your Promos
βΒ Building Out Your Promo Calendar
βΒ The 3 Main Promotions
βΒ Promotion 1: Flash Sales
βΒ Promotion 2: New Products
βΒ Promotion 3: Holiday Sales
βΒ Content & Email Marketing
βΒ Email Broadcast Metrics & Optimizations
βΒ Tracking Your Promotions
βΒ Scaling Your Ecommerce Business
βΒ Exploring New Products
βΒ Exploring New Sales Channels
βΒ You Are Here: The Customer Boomerang
βΒ Inventory Management
βΒ Leveraging βRide Alongsβ
βΒ It All Starts with Content
βΒ Social Media & The ICOSA Strategy
βΒ ICOSA Walkthrough
βΒ ICOSA: Juicing Your Content
βΒ Promotion & Broadcast Strategy
βΒ Planning Out Your Promos
βΒ Building Out Your Promo Calendar
βΒ The 3 Main Promotions
βΒ Promotion 1: Flash Sales
βΒ Promotion 2: New Products
βΒ Promotion 3: Holiday Sales
βΒ Content & Email Marketing
βΒ Email Broadcast Metrics & Optimizations
βΒ Tracking Your Promotions
βΒ Scaling Your Ecommerce Business
βΒ Exploring New Products
βΒ Exploring New Sales Channels
βΒ Come Back to The Smart Ecommerce Roadmap
Course Workbook
This valuable resource will guide you through the content, helping youΒ absorb each lesson and implement what you learn.
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